Marketing Management for Shoes of Prey-myassignmenthelp.com

Question: Discuss aboutt theMarketing Management for Shoes of Prey. Answer: Targeting strategy of Mazda Mazda Australia is using differentiated targeting strategy for several market segments in order to attract the customers and fulfill their needs. For providing different models for psychographic and geo-demographic market segment in order to satisfy the wants of the customers in those segment, Mazda tailors its efforts of advertising in getting align with the local cultures (Hyun et al., 2015). Through this, the company makes sure that its customers are feeling familiar with its brand, establishing different stories through its localized commercial that is different in lifestyles, cultural assumptions and languages. Targeting strategy of Shoes of Prey The Shoes of Prey sees a lot of traction in the places where the people are particular and specific with their needs and those of their specific needs could either be a specific size or that of a foot. It might also be a specific occasion such as wedding. The Shoes of Prey takes this thing into its consideration. The customers of this company are mainly the people who generally love being able to gain what they exactly want. It is also disrupting the former retail model by giving the women an opportunity to design a product according to their needs online (Lapolla, 2014). References: Hyun, K. H., Lee, J. H., Kim, M., Cho, S. (2015). Style synthesis and analysis of car designs for style quantification based on product appearance similarities.Advanced Engineering Informatics,29(3), 483-494. Lapolla, K. (2014). ModCloth: A case study in co-creative branding strategies.Global Fashion Brands: Style, Luxury History,1(1), 85-102.